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Grow your users profitably

Capture users across the largest source of CTV and mobile supply at optimal ROAS

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Leading brands rely on AppDiscovery to grow their users globally

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TARGETING

Match your apps to high-value users at scale

Find the right users

Acquire your ideal users with increased efficiency. Our machine learning engine maps data from 14+ billion installs to your target user profile.

Hit your target ROI

Set your goals and target ROAS; cost and campaign specifics are adjusted to achieve your UA objectives.

Discover unmatched scale on mobile and CTV

Advertise across the largest collection of in-app, on-device, and CTV inventory. Our reach extends globally across 140k+ mobile apps and 3k+ CTV channels.

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700M
DAU

2B
mobile devices

300M+
CTV devices

Performance Campaigns

Define your KPIs – then achieve them

Whether you're trying to meet a specific return on ad spend, drive a first-time purchase, or anything in-between, we can help. Advanced campaign types include:

  • IAP ROAS
  • Ad ROAS
  • Total ROAS
  • Custom event optimized
  • Cost per purchase

Extend the scale and efficiency of your performance marketing by incorporating CTV into your channel mix using CPI campaigns. This means you’ll only pay for installs further driving cost-effective ROI.

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AppDiscovery is the #1 UA channel for top mobile apps, with over $3.5B in annual advertising spend

“

Applovin traffic is outperforming other performance marketing channels on iOS with 20% better retention, our main performance KPI.

Andrew Kim

Growth Manager, SmartNews

“

As a result of our collaboration with Applovin's growth experts, we were able to scale our business by optimizing the campaigns correctly and reach users who placed their first orders on one of the world’s largest in-app ad networks.

Ecem Gönlüşen

Digital Marketing Specialist, Yemeksepeti

“

The AppLovin team has really helped us find profitable scale for our campaigns in the U.S., and we are very happy with the level of support. Performance-wise, cost-per-subscription is approximately 30% lower with AppLovin, when compared to other sources.

Davide Delucchi

Growth Marketing, Bending Spoons

smartnews
yemeksepeti
bendingspoons
“

Applovin traffic is outperforming other performance marketing channels on iOS with 20% better retention, our main performance KPI.

Andrew Kim

Growth Manager, SmartNews

“

As a result of our collaboration with Applovin's growth experts, we were able to scale our business by optimizing the campaigns correctly and reach users who placed their first orders on one of the world’s largest in-app ad networks.

Ecem Gönlüşen

Digital Marketing Specialist, Yemeksepeti

“

The AppLovin team has really helped us find profitable scale for our campaigns in the U.S., and we are very happy with the level of support. Performance-wise, cost-per-subscription is approximately 30% lower with AppLovin, when compared to other sources.

Davide Delucchi

Growth Marketing, Bending Spoons

Grow your userbase today

Get started now

Creatives

Drive more installs with top-performing creatives

Elevate campaigns with the best ads in the industry for mobile and CTV. Work with SparkLabs to produce creatives that drive results or partner with them to enhance your existing assets.

Get creative expertise that’s…

Data driven

Our experts use data to drive the creation of industry-exceeding creatives.

Results focused

Our high-quality ads aim for top performance.

Trend setting

Our team of designers, animators, and developers embrace new experiences.

Fast

Our team delivers at the pace this industry demands without compromising quality.

Start growing your userbase today

Get started now