Unleash your app revenue potential

Scale your ad revenue, reduce costs
and save time with MAX

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The world’s top apps are powered by MAX

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Maximize ARPDAU

Capture the highest price for each ad impression through a highly competitive unified auction

Drive unmatched demand for your app inventory with 20+ SDK bidders, 25+ SDK networks, and the largest in-app ad exchange.

Scale ad impressions

Grow revenue with profitable user acquisition

Ad revenue earned through MAX can be reinvested into AppLovin’s UA growth engine, AppDiscovery. This powerful 360 approach allows you to acquire more high-quality users to monetize and direct those earnings back into UA – creating a flywheel of growth.

“We are already seeing incredible lift and increases in revenue across our top titles, which allows us to invest more in user acquisition.”

Dmitry Shelengovskiy

CEO, Playgendary

Migration & Integration

Launch your apps faster and with confidence

Migrate seamlessly

Leverage our APIs to transfer your waterfall configuration and networks easily.

Launch and repeat

A lightweight SDK and testing tools simplifies integration for faster launches.

Integrate MAX today.

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“Migrating to MAX was a lot easier and faster than we thought possible, and we’re already seeing lift in UA..”

Mert Can Kurum

Founder, Ruby Game Studio

More reasons to choose MAX

Massive Reach. Direct Path. Premium Audiences.

Support for every ad format
Powerful A/B testing
Actionable analytics
Ad Review and creative reporting
Versatile mediation (waterfall or in-app bidding)

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Interested in learning more?

Integrate MAX today.